Timeline: January 2024 – April 2025

Role: UX/UI Designer, UX Researcher, Brand Designer

Type: Mobile and Desktop Platforms/Apps

Designing Across Three Projects at Generate Product Development Studio 

The team and my role

At Generate, I worked on digital product prototypes for three unique clients, each tackling a different industry need. My role across these projects involved UX/UI design, interaction design, and prototyping, ensuring that each product delivered both user and business value that aligned with the client’s and users’ needs. Throughout my three semesters working as a Software Designer, I got to collaborate with Software Engineers on my teams to create polished deliverables showcased at the end of each semester.

Timeline: January – April 2025

The Challenge: How can we bridge the gap between pet owners seeking specialized veterinary care and credentialed professionals, ensuring reliable post-medical support beyond traditional clinic visits? 

Outcome: Created a user-friendly, trust-driven web platform concept with real-time veterinarian connections, pet profile customization, and a geospatial search function, improving accessibility to specialized pet care on an as-needed basis for pet-owners.

Vetted

What I did:

Research (site maps, user flows, competitive analysis, personas)

Branding (color palette, type, logo design)

Prototyping (lofis, high fidelity, user flows)

Design system (brandbook, component library)

Timeline: September – December 2024

The Challenge: How can we help hospitals invest in their future workforce while supporting underrepresented students in medical fields?

Outcome: Created a seamless web user experience for students and hospital partners, increasing accessibility to healthcare careers in a simple and personalized way.

Apprenta

What I did:

Prototyping (lofis, high fidelity, user flows)

Program Management page

Program Application Review page

Student Discovery page

Program Application page

Timeline: January – April 2024

The Challenge: How can we make investing more accessible and social by enabling individuals to follow and execute trades with proven experts while maintaining flexibility for different investing needs? 

Outcome: Developed a user-centric mobile platform concept with a seamless portfolio-copying experience, a gamified leaderboard, and a clear monetization strategy, laying the foundation for a more engaging and intuitive investing experience for those new to or skilled with investing.

Carbon

What I did:

Research (site maps, user flows, competitive analysis, personas)

Branding (color palette, type, logo design)

Prototyping (lofis, high fidelity, user flows)

Design system (brandbook, component library)